Breastfeeding support using Google Glass-Madeline Sands -05/27/2014 - 8:30am

Event Information
Event Topic: 
Breastfeeding support using Google Glass
Event Date: 
05/27/2014 - 8:30am
Event Location: 
Sunnyvale City Council Chambers, 456 West Olive Ave., Sunnyvale, CA
Speaker Information
Event Speaker: 
Madeline Sands
Event Speaker Title: 
Leader of the Breastfeeding Support Project
Event Speaker Company: 
Small World Social
Event Speaker Bio: 

Madeline Sands

Project Leader, Breastfeeding Support Project

As the Leader of the Breastfeeding Support Project and the Head of Data Visualization and Research, Madeline Sands is part of Small World Social’s founding team. Reflective of her millennial generation—well traveled, highly educated and rapidly changing the world through technology. With a background in mathematics and visual arts and known as a talented storyteller, her love of technology will be sure to inspire.

Madeline has been able to envisage how wearable technologies like Google Glass could be a perfect tool to assist with an age old, yet surprisingly difficult health issue—breastfeeding.

Elloise Foster

Marketing and Account Manager

Elloise is interested in technology applications that can provide support throughout people’s daily life. With a background in media and communication, Eloise’s expertise is in translating complex concepts into practical and easy to grasp actions. Similar to many of her millennial generation peers, she is well traveled having studied in Europe after undertaking her undergraduate communications degree in Australia.

Elloise’s is interested in applications of wearable technologies like Google Glass, for improving health and wellbeing whilst combining traditional strategies of community development and peer support.

Event Details
Event Details: 

Breastfeeding support using Google Glass

Wearable technologies can provide exciting new opportunities across health and science, but what types of problems can these new technologies help solve?

This interactive session will outline a recent trial conducted in Australia, which like many countries around the world, is not meeting the World Health Organization’s minimum breastfeeding target rates. Breastfeeding is one of the most significant impact areas for the long-term health outcomes of both infants and mothers.

Madeline Sands and Elloise Foster from the young team of innovators at Small World Social will take you through this exciting trial. What worked, what didn’t and what were the unexpected surprises of using these new technologies?

The team used a range of research methods to inform their work and have developed a new and exciting approach to this very personal area.